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About Us

At ARVYBE Hospitality Consulting, our mission is to help all hotels with a passion for hospitality achieve their goals and deliver on their service promise. We believe that passion and service are what truly differentiate one hotel from the next — not just branding or budget. We help you ignite your hotel’s full potential, crafting meaningful guest experiences and empowering your team — all while driving results to your bottom line.

The name ARVYBE is built on two core ideas: AR for ardent – a nod to our passion not only for exceptional hospitality, but for smart, profitable operations. VYBE, with a Y, reflects our belief that every experience should be guided by ‘why’ — why it matters to your guests, your team, and your bottom line.

FOUNDER

Jennifer Villanueva-Hiblum

With over 24 years of progressive leadership in hospitality, Jennifer has led premier lifestyle and luxury hotels from New York to Miami. She served as General Manager for Trump International Beach Resort, Arlo Wynwood, The Nolitan, and Cassa Hotel by Viceroy, and held executive roles at Journal Hotels and SIXTY Hotels. Her career spans pre-openings, repositionings, and high-volume operations including both hotel and residential-resort hybrid models. Jennifer is known for driving performance through service culture transformation, revenue optimization, and team empowerment. She holds a valid Florida CAM license and brings proven expertise in aligning operational strategy with profitability and brand excellence.

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